Home Page (2025) - Laura Jane Baxter

Laura-Jane Baxter

DILIGENCE, EXPERTISE & KINDNESS

I'm Laura-Jane.

I believe that true wealth isn’t about working harder—it’s about making your money work smarter.

In a world of high-risk ventures and unpredictable markets, I take a steady, proven approach to property investment. Instead of chasing trends or relying on endless greenfield construction, I focus on unlocking the untapped potential of what we already have—creating value in a way that’s sustainable, reliable, and impactful.

With years of experience and a reputation built on trust and integrity, I specialize in tailored, asset-backed loan opportunities that protect wealth and provide predictable outcomes. Whether you’re planning for the future, seeking passive growth, or looking to diversify your portfolio, my approach puts your financial security at the forefront.

My clients value clarity, consistency, and results—and that’s exactly what I deliver. From start to finish, I handle the hard work so you can enjoy the benefits of a hands-off investment, along with the peace of mind that your capital is in trusted hands.

If you’re ready to explore smarter, stable growth strategies and build a lasting legacy, let’s start the conversation.

What I do

At the core of my work is a simple belief: smart investing should be secure, sustainable, and stress-free.

I specialise in offering asset-backed loan opportunities that allow investors to grow their wealth without taking unnecessary risks. These loans are carefully structured to provide predictable outcomes, with your capital secured against tangible property assets.

Here’s how I create value for my clients:

Unlocking Hidden Potential: Instead of relying on unsustainable property development, I focus on enhancing the value of existing housing stock. By optimizing properties already in circulation, I create opportunities that are efficient, effective, and impactful.
Tailored Investment Solutions: Every investor is unique, and so are their financial goals. Whether you’re looking for short-term returns or steady, long-term growth, I craft solutions to match your specific needs, all while keeping the process completely hands-off.
Protecting Wealth: Your financial security is my top priority. By leveraging years of experience and a deep understanding of the property market, I ensure your capital is safeguarded and working as hard as possible—without exposing you to unnecessary risk.
Delivering Consistency: My clients know they can rely on me to deliver results. Through transparent communication, rigorous due diligence, and an unwavering commitment to excellence, I provide a dependable investment experience you can trust.

Whether you’re a seasoned investor or exploring new opportunities to diversify your portfolio, my approach is designed to give you peace of mind and measurable outcomes.

Here's my story.

I read Philosophy at university. When people hear this, they usually ask me one of two questions.

What did you do that for? What is anyone going to do with a Philosophy degree?
How on earth did you end up in property investment from that?

Have you ever found that, when you’re in a different physical space, it allows you to find a new headspace, too? Well, this was the case for me on my year abroad in Valencia. I realised that, for too long, I had followed in the suit of others, asking myself, “What kind of job do I want to do?” instead of asking myself the question “What kind of life do I want to live?”

So, then, I built a vision of the kind of person I wanted to be, the kinds of things I wanted to create, and the kind of life I wanted to live. I figured out how much that would cost, adjusting for inflation. Then, I reverse-engineered the ‘career’ question: how do I fund the lifestyle of my dreams, packed with growth, challenge and adventure?

I had known for many years that I wanted to invest: it seemed like a financially wise thing to do. I figured out that, to fund a lifestyle, I needed to have full control over assets, grown or acquired. I then figured out, much to the dismay of my love for safety, stability and security, that a business is the kind of asset over which an owner has maximal control.

Then I got up at 5am every morning before university for a year and gave myself a financial education.

I worked through each of the main asset classes: the stock market, precious metals, NFTs, and cryptocurrency, until I found property. Property, particularly in the UK economic market, was by far the most lucrative and stable of them all, all things considered, and was the only one that could reliably enable me to achieve my financial goals I’d figured out after all that soul-searching.

Here’s a quick 60-second video where I explain why property trumps other asset classes like stocks, every time.

So, the best way to proceed, I concluded, was to build a business, investing, in real estate. Once I had figured that out, the ‘what job to do’ question had all but vanished, and the new, better question was:

How do I become the sort of person who can achieve that?

I invested in my education immediately, and returned to the UK, and spent the final year of my degree building my business. As soon as I graduated, I went into it full-time, and never got a 9-to-5 job.

Before building three businesses in real estate investment in the UK, I gained extensive experience as a Strategy Analyst for an academic journal, having developed the organsiation as a whole, as a springboard for learning how to build, inspire, motivate and grow the skills of members of a team, helping them to be the best versions of their professional selves.

If you want an epic adventure, then let your heart lead the way, and make your head a diligent soldier who will doggedly and conscientiously take all the action needed to build the dreams of your heart.

Our about

Outside the Property World

To me, communication is everything. We use it to learn, to connect, to understand, to love others, to navigate tricky situations with tact and authenticity, and to share our voice with the world. My skills and professional experience up until getting into property revolve around this one powerful fact. With not only experience in both creative and academic writing in English, communication for me extends beyond the Anglosphere: I’m fluent in multiple languages.

I’m also a qualified teacher of English as a foreign language, and I hold a Bachelor of Arts in Philosophy with a year of that philosophical education in Spanish from the University of Valencia, Spain.

I’ve been blessed enough to have been able to travel across the globe extensively, mostly solo. I’m also a minimalist: besides owning very few personal possessions and the obvious benefit this comes with of being able to pack light, minimalism for me is a spiritual practice of carefully cultivating what we choose to bring into and keep in our lives. Having also a keen interest in psychotherapy, meditation and theology, reading a lot around these areas, minimalism allows me to practise the profound art of letting go, enabling me to continually assess what is working and what isn’t, and focus more keenly on what truly matters. We change ourselves and uplift other when we are equipped with the right questions, and the right words.

Head over to my company's page
to see the work my team and I do and how we work with invested funds.

If you’d like to find out about my hobby as a polyglot, click here: